| 11-11-2022 | 11:50:20

Removing "congestion" of consumption market

The Covid-19 pandemic has had a great impact on the economy as well as global supply and demand chains. The disruption of supply chains has left severe consequences and the problem is that measures are needed to prevent and respond appropriately.

In order to ensure the connection between supply and demand of goods and to develop the post-pandemic market with long-term stability, the work of strengthening information, propagandizing and mobilizing consumers to properly assess the quality of products and goods as well as encouraging, orienting consumption and using domestically produced goods is very important.

Besides, actively propagandizing, mobilizing consumers and enterprises to be aware of the role, benefits and effectiveness of participating in the campaign of "Vietnamese people give priority to using Vietnamese goods" in order to support Vietnamese goods and enterprises. Enterprises must also focus on improving the value and quality of products, distributing goods and applying digital technology in production and business management. In addition, they need to proactively cooperate and link supply chains through promoting production links between enterprises, production facilities, cooperatives, and production households with retail systems, supermarkets, trade centers..., thereby completing value chains from production, processing and distribution to consumers, especially the application of e-commerce in distribution and circulation that is very necessary in the current context.

Binh Duong is an industrial province with a large, rich and diverse source of goods. In order to bring goods to the consumption market, in the coming time, the local functional sectors will further maintain, improve, innovate and be creative in the method of trade promotion to support enterprises, production facilities in market development and expansion. In addition to maintaining and strengthening traditional direct distribution channels, they need to pay attention to supporting, guiding enterprises and production facilities to access new distribution channels, step by step implementing digital transformation; strengthen inter-regional and regional connectivity, coordinate with localities nationwide and expand foreign markets; focus on promoting the application of information technology, digital transformation and e-commerce application to support activities of connecting goods supply and demand.

It can be seen that the government's active support for enterprises and production facilities to participate in connecting trade, supply and demand of goods with provinces and cities across the country over the past time is the key to easing the pressure of goods supply and demand.  This is also a great opportunity for enterprises and production facilities to promote their image and brandname, expand domestic and international markets, secure supply and create a closed and modern supply chain towards sustainable and professional development.

Reported by Nhat Huy-Translated by Kim Tin

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