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The last National Day holidays were an opportunity for modern retail channels such as supermarkets and shopping centers in the province to increase their purchasing power. Supermarkets and shopping centers all recorded surging sales compared to normal days.

Co.opmart Binh Duong 2 and Big C Supermarkets; Lotte Mart, Aeon Mall Binh Duong Canary achieved a sales increase of nearly 100% compared to the previous month. The reason is that these supermarkets offered promotional "profit sharing" programs to not only shopping activities but also entertainment services during the holidays to stimulate consumer demands. In addition, some commercial centers, instead of focusing on commodity trading activities, redirected the development of food, entertainment business programs to attract customers. 

As for conventional markets, due to the holidays plus the long hot weather, limited food resources, some small retailers increased product prices. Most fresh food items, especially seafood, increased by about 15% compared to normal days. However, due to the great purchasing power, the market of daily essential items still grew well.

Reported by Thanh Hong - Translated by Ngoc Huynh